@ARTBALL
For the Children’s Museum of the Arts Manhattan

These days the average person lives two lives. One is in reality; with friends, relatives, jobs and objects.  The second, a digital life, is lived out behind closed doors, tiny screens, and across social networks. People behave differently in the digital world because seemingly, it is a world without consequence. It is a world so far removed from human communication that it is often difficult to see the cause and effect and results of behavior. What I set out to do was create an object in the physical world that reacted only to the actions of people in the digital world, simply putting a concrete correlation between what people do “online” and what happens in reality. @ARTBALL is part of a series of work focusing on closing the gap between digital behavior and real life results.

For the Children’s Museum of The Arts (CMA) Liam was asked to create a Times Square-esque “ball” to celebrate the New Year at CMA.  This site-specific installation was poised to climb to the sky, to a grand finale, however the ball would only move when people “tweeted” it (by mentioning CMA or @Artball on twitter).  Each tweet caused the ball to climb higher creating a direct correlation between what people promote on twitter and what occurs in reality.



The @ARTBALL installation was designed, engineered and programmed by Liam Alexander with Stephen Delaporte & Ashwin Kirpalani

Originaly exhibited at the 2011 CMA Art Auction